GVTC Communications is a Texas-based telecommunications company, a full-service communications provider offering high-speed Internet, digital cable TV, phone and interactive home security monitoring to residential and business customers.
RILA GLOBAL CONSULTING is a next-generation consultancy using social listening to power, grow and educate brands. RILA is recognized by Fortune500 customers, international agencies, and industry experts as the leader in Social Media Research and Business Intelligence.
GVTC Communications sought to gain valuable insights into their customers' preferences, opinions, and behaviors by harnessing the power of social media data. The objective was to leverage this information to improve their offerings, enhance customer satisfaction, and drive business growth.
Our goal was to help GVTC create a digital excellence hub that integrated various datasets, including social media and e-commerce, providing precise and actionable data solutions. However, the challenge was to effectively manage the overwhelming amount of telco brand data while focusing on specific regions in Texas and niche e-commerce categories.
Leveraging our expertise and utilizing Talkwalker, RILA’s team created multiple monitors, dashboards, queries, and tags specifically tailored to GVTC's needs.
Through the implementation of social media data analysis and reporting, GVTC Communications reaped several benefits:
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