From
Conversations
To
Impact
Explore how RILA transforms real consumer conversations into research that powers smarter business decisions. From online chatter to market-shifting insight — our case studies reveal the impact.
RILA brought strategic clarity to our analytics.
Helped us navigate complex markets with actionable insights.
RILA uncovered niche audiences resulting in 2x revenue growth.
A brilliant partner for consumer intelligence.
Helped drive smarter connections with customers.
Helped us unlock deeper engagement with patient communities.
Unveiling Success: The EVE LOM & RILA Social Listening Journey.
Witness how our data-driven insights supercharged EVE LOM to lower customer acquisition costs.
Methane Satellites: Tracking the Race to Detect Emissions from Space
In 2021, methane-tracking satellites became the vanguard of a new era in climate accountability, transforming methane detection from a niche scientific pursuit into a global policy and communications priority. RILA Global Consulting’s analysis of media and social discourse from January to September 2021 reveals how space-based methane monitoring gained traction worldwide — driven by landmark satellite collaborations, breakthrough detection events, and the growing visibility of platforms like Kayrros Methane Watch and MethaneSAT. This surge in coverage reflects not only technological innovation but a cultural shift: measuring methane emissions is now inseparable from the pursuit of climate transparency, corporate credibility, and global environmental responsibility.
October 18, 2025
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Crisis Management in the Digital Era — How Tech Brands Rebuild Reputation After Outages
In today’s hyperconnected world, a single service outage can ignite a digital wildfire — reshaping public perception in minutes. RILA partnered with a leading global tech company to uncover how data-driven crisis intelligence can transform moments of disruption into opportunities for trust-building. Through real-time sentiment tracking, emotional analysis, and benchmarking of communication styles, RILA revealed that empathy, speed, and transparency are the cornerstones of digital-age reputation recovery. Their insights proved that when brands acknowledge issues swiftly, communicate with human authenticity, and visualize progress transparently, they don’t just repair reputations — they reinforce resilience and redefine digital trust.
October 17, 2025
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The Future of Work — Employee Sentiment Toward Remote Collaboration Technologies
As organizations redefine the future of work, understanding how employees feel about remote collaboration tools is becoming just as crucial as how well those tools perform. A global software company partnered with RILA to explore this intersection of technology and emotion, revealing that user satisfaction hinges less on advanced features and more on simplicity, clarity, and mental well-being. By analyzing digital sentiment across online forums, social media, and review platforms, RILA uncovered key drivers of satisfaction—ease of use and psychological balance—and exposed digital overload as a silent productivity killer. The insights now guide product design and communication strategies, helping companies build collaboration ecosystems that empower rather than exhaust hybrid workers.
October 17, 2025
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Cybersecurity Awareness and Misinformation — The Human Factor in Digital Safety
In a world saturated with online threats and misinformation, RILA partnered with a global cybersecurity foundation to uncover how emotions and communication styles shape digital safety behavior. By analyzing conversations across 15 markets, RILA’s framework revealed that empowerment, storytelling, and gamified learning dramatically outperform fear-based messaging in driving awareness and action. The findings helped transform cybersecurity education from a compliance-driven chore into a movement centered on trust, engagement, and human empowerment — proving that the most powerful defense against cyber threats begins with how we communicate.
October 17, 2025
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Streaming Wars and Consumer Loyalty — Understanding Subscription Behavior in Media
As competition in the streaming wars intensifies, understanding why consumers stay loyal—or switch—has become essential for media companies. In partnership with a leading global entertainment brand, RILA uncovered the behavioral and emotional drivers behind subscription choices through social listening, sentiment modeling, and competitive benchmarking. The study revealed that while content quality and originality remain the strongest retention forces, pricing pressures and perceived value shape cancellation behavior. Insights from millions of digital conversations led to a dynamic Streaming Loyalty Dashboard, enabling the client to refine pricing, strengthen engagement, and reduce churn by 14%—proving that true loyalty begins with listening to the audience.
October 17, 2025
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Responsible Innovation in Big Tech — Mapping Stakeholder Expectations and Reputation Risk
As innovation races ahead, Big Tech faces a mounting challenge — sustaining public trust amid rising ethical scrutiny. RILA partnered with a global technology leader to map how AI ethics, data responsibility, and sustainability drive perceptions of trust and reputation. RILA analyzed global media and stakeholder conversations to reveal that issues like AI bias, data misuse, and environmental impact dominate public concern. The findings showed that transparency, authenticity, and acknowledgment of complexity matter more to stakeholders than polished corporate narratives. By translating these insights into actionable ESG storytelling, the client repositioned itself from a “fast innovator” to a leader in responsible innovation, strengthening credibility and trust across markets.
October 17, 2025
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The 5G Conversation — Tracking Global Perceptions of Connectivity and Safety
As 5G technology reshapes global communication, public perception has proven just as critical as performance. RILA partnered with a leading telecommunications provider to decode the emotional and cultural dimensions behind worldwide 5G conversations—revealing how trust, safety concerns, and misinformation influence adoption across markets. Through advanced social listening, sentiment mapping, and influencer analysis, the study uncovered clear patterns in how narratives spread and evolve. The resulting insights not only helped the client refine its messaging and outreach strategies but also provided a data-driven framework for building trust in emerging technologies—transforming 5G from a misunderstood risk into a story of innovation, transparency, and global connection.
October 17, 2025
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Data Breach Sentiment Mapping — Measuring Consumer Confidence After Cyber Incidents
In an age where cyber incidents dominate headlines, RILA partnered with a leading cybersecurity provider to decode how consumers emotionally respond to data breaches and how trust can be rebuilt. Through our Crisis & Cyber Sentiment Intelligence Framework, we mapped real-time emotions — from fear to reassurance — across millions of online conversations. The analysis revealed that speed, transparency, and empathy are critical in restoring confidence, while misinformation, often born in online forums, prolongs reputational harm. By transforming raw sentiment into actionable strategy, RILA helped its client not only rebuild trust but also pioneer a data-driven blueprint for digital reputation resilience in an era of constant cyber risk.
October 17, 2025
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AI Adoption and Public Trust — Understanding Consumer Perceptions of Emerging Technology
As artificial intelligence becomes woven into everyday life, the conversation around it reveals more than technological curiosity — it exposes the deep emotional and ethical dimensions of public trust. In this study, RILA partnered with a leading tech company to decode how consumers perceive AI across industries, exploring the balance between fascination and fear. RILA uncovered that transparency is the cornerstone of trust, while concerns over job loss and data ethics continue to drive skepticism. By translating these insights into actionable strategies, RILA helped the client reshape its communication and ESG messaging to build a more responsible, human-centered approach to AI innovation — one rooted in empathy, accountability, and sustained public confidence.
October 17, 2025
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Revolutionizing Luxury Skincare Marketing
Eve Lom is a skincare brand known for its luxurious and high-quality skincare products. The brand focuses on simplicity and efficacy, aiming to provide effective skincare solutions that promote healthy and radiant skin.
RILA GLOBAL CONSULTING is a next-generation consultancy using social listening to power, grow and educate brands. RILA is recognized by Fortune500 customers, international agencies, and industry experts as the leader in Social Media Research and Business Intelligence.