From

Conversations

Impact

Explore how RILA transforms real consumer conversations into research that powers smarter business decisions. From online chatter to market-shifting insight — our case studies reveal the impact.

RILA brought strategic clarity to our analytics.

Finance, Davy Capital Markets

Helped us navigate complex markets with actionable insights.

Energy, Chevron

RILA uncovered niche audiences resulting in 2x revenue growth.

Beauty/Retail, Eve Lom

A brilliant partner for consumer intelligence.

Telecom, GVTC Communications

Helped drive smarter connections with customers.

Automotive, Toyota

Helped us unlock deeper engagement with patient communities.

Pharmaceutical Sector

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Unveiling Success: The EVE LOM & RILA Social Listening Journey.

Witness how our data-driven insights supercharged EVE LOM to lower customer acquisition costs.

COVID-19 Public Sentiment Insights: A Text Mining Approach to the Gulf Countries

Discover how researchers analyzed 33,000 Arabic tweets from Gulf countries during COVID-19 to track public sentiment shifts—revealing optimism, concern, and key insights for health communication and policy.

September 1, 2025

Decoding the Gulf's Conversation on Antibiotics and Antimicrobial Resistance

This study analyses social media conversations about antibiotics and antimicrobial resistance (AMR) in five Gulf countries: UAE, Kuwait, Qatar, Oman, and Bahrain in English and Arabic. Findings highlight the need for awareness campaigns and collaboration with health organizations to promote responsible antibiotic use.

September 1, 2025

Perceptions About Breast Cancer in North Africa: A Social Listening Project

Discover how social media reveals public perceptions of breast cancer in North Africa and what it means for culturally informed awareness campaigns.

September 1, 2025

Awareness About Genitourinary Cancer In North Africa – Social Listening Analytics

This study analyzes 6,200 social media conversations on genitourinary (GU) cancers across six North African countries, highlighting patient awareness, quality of life challenges, early detection importance, and the role of healthcare professionals in sharing insights and therapies.

September 1, 2025

Bridging Gaps in Atopic Dermatitis Awareness: Results of a Physician Survey and Social Analytics

Atopic dermatitis significantly affects individuals and families—but do patients get enough educational support? A 2024 physician survey across Egypt and Lebanon sheds light on the existing gaps.

September 1, 2025

Unlocking KOL & DOL Insights at a Premier Oncology Congress

RILA Global Consulting partnered with a leading global biopharmaceutical company to deliver real-time digital opinion leader (DOL) and key opinion leader (KOL) insights during a major U.S. lung cancer congress. Using social listening across platforms like X (Twitter), LinkedIn, Facebook, and Instagram, RILA monitored over 100 healthcare professionals and stakeholders to analyze perceptions around therapies, unmet needs, and clinical innovations in areas like small cell lung cancer and immunotherapy. Their strategy involved live monitoring, sentiment analysis, influencer profiling, and competitive benchmarking to identify top oncology voices and inform both local and global strategies. The results provided actionable intelligence for medical affairs and commercial teams, helping refine future engagement plans and optimize field activities. RILA, a leader in pharma-focused digital analytics, emphasized secure, ethical data practices and high-impact insights across the product lifecycle.

May 4, 2025

Air Compressor Social Listening Analysis - Insights that Power Innovation

A leading air compressor manufacturer used social listening to analyze consumer trends, revealing a strong interest in sustainability, portable designs, and industrial applications. Ingersoll-Rand led brand conversations, while concerns about noise and durability were noted. Insights led to product innovations and targeted marketing strategies.

May 4, 2025

Understand Public Sentiment Around Pediatric Vaccination

The study found that concerns about safety, ingredients, and long-term side effects are prevalent while routine vaccines are generally perceived as essential and effective. Personal experiences strongly influenced public opinion, and the flu, MMR, and polio vaccines were often compared to the COVID-19 vaccine. Attitudinal barriers—such as mistrust in healthcare providers and a belief that COVID-19 poses minimal risk to children—were more common than structural barriers like access. The findings provide actionable insights to help government agencies refine public health messaging and better address vaccine hesitancy.

April 21, 2025

Fashion E-Commerce Industry Outlook Post the Coronavirus Pandemic

Post-pandemic, the fashion e-commerce industry sees a rise in sustainability concerns, with fast fashion still popular. Key insights include the dominance of Tumblr for discussions, the importance of shipping speed, and the impact of influencers on consumer choices. Brands should focus on localized campaigns and sustainability messaging to engage effectively.

January 21, 2025

Revolutionizing Luxury Skincare Marketing

Eve Lom is a skincare brand known for its luxurious and high-quality skincare products. The brand focuses on simplicity and efficacy, aiming to provide effective skincare solutions that promote healthy and radiant skin.

RILA GLOBAL CONSULTING is a next-generation consultancy using social listening to power, grow and educate brands. RILA is recognized by Fortune500 customers, international agencies, and industry experts as the leader in Social Media Research and Business Intelligence.

Eve Lom faced the challenge of effectively reaching their target audience and conveying their brand messaging in the United States market. The brand's online presence was limited, failing to establish a consistent and cohesive brand image. To stand out in the competitive realm of luxury beauty brands, Eve Lom needed a sophisticated marketing strategy that would engage their ideal customers effectively.

RILA's team helped Eve Lom to develop a fresh positioning and branding strategy that would resonate with their exclusive target market. RILA leveraged advanced AI and NLP technologies to analyze data from over 100 million websites, including social media platforms, blogs, forums, and news sites. By analyzing the broader luxury cosmetics landscape, RILA provided recommendations for driving engagement, such as strategic micro-influencer partnerships in high-impact niche categories, the establishment of pop-up stores for exclusive brand experiences, and the implementation of targeted intimate influencer events.

The collaboration between Eve Lom and RILA GLOBAL CONSULTING resulted in significant outcomes. By leveraging data-driven insights, Eve Lom tailored their online presence and messaging effectively, reaching their desired audience within the luxury skincare market. RILA's research and analysis empowered Eve Lom to identify influencers whose values closely aligned with the brand's ideal customer profile, leading to impactful influencer partnerships and significant growth in social media presence and engagement. The refined marketing strategy, driven by data-driven insights, solidified Eve Lom's position as a premier brand in luxury skincare, capturing the hearts and minds of their discerning audience.