Witness how our data-driven insights supercharged EVE LOM to lower customer acquisition costs.
A leading air compressor manufacturer used social listening to analyze consumer trends, revealing a strong interest in sustainability, portable designs, and industrial applications. Ingersoll-Rand led brand conversations, while concerns about noise and durability were noted. Insights led to product innovations and targeted marketing strategies.
Post-pandemic, the fashion e-commerce industry sees a rise in sustainability concerns, with fast fashion still popular. Key insights include the dominance of Tumblr for discussions, the importance of shipping speed, and the impact of influencers on consumer choices. Brands should focus on localized campaigns and sustainability messaging to engage effectively.
A social analytics study in North Africa revealed significant public misconceptions about antimicrobial resistance, highlighted the impact of educational campaigns, and identified counterfeit drugs as a major concern. Recommendations include localized messaging, influencer collaboration, and optimized use of social platforms for awareness initiatives.
A telecommunications client sought assistance in setting up and enhancing their social listening services, leveraging RILA GLOBAL CONSULTING’s expertise in the field.
The pharmaceutical client aimed to comprehend how the topic of anti-infectives was discussed on social media in the Gulf region. RILA GLOBAL CONSULTING implemented a comprehensive social listening solution tailored to the client’s specific needs.
The UNHCR sought to understand how migrants and asylum seekers utilize social media platforms. RILA's team embarked on an extensive research endeavor, leveraging our expertise in social listening and data analysis.
The GSM Association collaborated with RILA’s team to combat false information and fake news regarding the impact of 5G technologies worldwide, utilizing AI technologies.
Santander, a global banking and financial services company based in Spain, partnered with RILA to understand consumer conversations surrounding money transfers using AI technologies.
Lil-Lets, UK’s leading feminine hygiene brand, found it difficult to carve out its niche in a saturated market. RILA’s team painted a holistic picture of the customer journey and its regional variations, helping Lil-Lets refine its marketing efforts.
Eve Lom faced the challenge of effectively reaching their target audience and conveying their brand messaging in the United States market. The brand's online presence was limited, failing to establish a consistent and cohesive brand image. To stand out in the competitive realm of luxury beauty brands, Eve Lom needed a sophisticated marketing strategy that would engage their ideal customers effectively.
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